In this day and age, when an online presence is an essential part of being in business, an increasing number of people are earning a living by selling SEO services. For the uninitiated, that’s Search Engine Optimisation – or in layman’s terms, tweaking the content and code ("meta data”) of your site, and promoting it on other sites, in ways that increase your chances of getting found on Google and other search engines.
SEO: It's Not a Dark Art
Topics: Opinion
New Crew! (Part 2)
We're on a roll here at Terabyte just lately - especially with our people; we've welcomed some extraordinary talent over the last few weeks. It's been amazing seeing all the great people out there and we consider ourselves lucky to have snagged four of the best.
We recently introduced Darren and Simon, and now we're showing off Christine and Janine, our new Account Directors. They're pretty darned awesome, if we say so ourselves.
Topics: Terabyte News
Inlining Critical CSS: Do We Need to Panic?
One of the latest “must haves” for website optimisation is inline html for critical css, i.e. content above the fold, or what the user sees first. But is it entirely necessary for everyone?
Topics: Digital Trends
New Crew! (Part 1)
We're all about our people here at TeraHQ, and nothing makes us happier than saying hello to even more amazing talent. So we're extra happy to introduce you to our two new Digital Project Managers.
We already know they're awesome in many ways (that's why we hired them!) but, being a curious bunch of individuals, we submitted them to the TeraQuiz ... and were pleasantly surprised by the answers!
Check it out below (and keep an eye out for another announcement soon...)
Topics: Terabyte News
5 Reasons We Love Umbraco
A great website or application deserves a great tool to manage its pages and content. After all, an unchanging site becomes stagnant very quickly in the dynamic arena of the web so content needs to be regularly reviewed and refreshed.
Topics: Development
Mobile Optimisation: The Revolution is Nigh
We all know about the mobile revolution: mobile devices have now overtaken desktop – that news is very last year*. The players at the top of their game are those who have studied their digital offering closely, from a mobile users’ perspective, and optimised things accordingly, making it easy and pleasurable for their audience to reach their goals, no matter what they’re viewing the offering on.
Topics: Digital Trends
Digital Personalisation: The Lowdown
The business of providing unique content to each user based on their interests, personalisation can effectively provide users with their very own website, drawing them towards services or products they’re most likely to engage with and helping turn down the “white noise”.
Topics: Digital Trends
How to Measure and Optimise Your Website
“While I acknowledge that there is a need for art, fun, and a general good time on the web, I believe that the main goal of most web projects should be to make it easy for customers to perform useful tasks.”
- Jakob Nielsen, Designing Web Usability
Topics: Digital Strategy
Changes to the Google Site Search offering: How it could affect you and your business
On 22 February 2017, Google sent an email, addressed to “Legal Department”, that looked a lot like spam. The email was to inform all Google Site Search customers that Google have decided to “wind[...] down sales and renewals of Google Site Search (GSS)”, and that starting April 1st, 2017, new purchases and renewals of GSS will not be available.
Topics: Digital Trends
Webstock '17: Ice Cream, Mars and One Direction
Every year since 2006, the technology industry have gathered in Wellington for two days of talks from experts in all things web related. From usability and accessibility to design and development, people share stories, look at things from other perspectives, keep informed of developments in the industry - and eat extremely good ice cream.
Topics: Digital Trends
